Nigeria is home to a rising wave of female influencers who are making strides across various platforms like Instagram, YouTube, TikTok, and Twitter. These women have not only amassed huge followings but have also built personal brands that resonate globally. In this detailed guide, we highlight the top 20 Nigerian female influencers who are making a mark in 2024.

Here are list of to female influencers in nigeria

1. Toke Makinwa

• Niche: Media, Fashion, Lifestyle
• Instagram: @tokemakinwa  
• Followers: 5.6M+
• Why She’s Cool: Multi-talented media queen, entrepreneur, and author. Toke is a certified style icon and motivational figure.

2. Mercy Eke

• Niche: Reality TV, Business, Fashion
• Instagram: @official_mercyeke  
• Followers: 4.4M+
• Why She’s Cool: First female BBNaija winner, with a booming business and fierce fashion sense.

3. Dimma Umeh

• Niche: Beauty, Skincare, Lifestyle
• YouTube: Dimma Umeh  
• Followers: 506K+
• Why She’s Cool: The go-to for skincare and beauty tips. Dimma’s reviews are gold.

4. Eniola Badmus

• Niche: Acting, Comedy
• Instagram: @eniola_badmus  
• Followers: 3.8M+
• Why She’s Cool: Loved for her comedic roles and fan engagement. She’s hilarious and relatable!

5. Nancy Isime

• Niche: TV Hosting, Acting, Fitness
• Instagram: @nancyisimeofficia l
• Followers: 5.9M+
• Why She’s Cool: Fit, fabulous, and fierce! Nancy is killing it in TV and fitness.

6. Maraji (Gloria Oloruntobi)

• Niche: Comedy, Skits
• Instagram: @maraji_  
• Followers: 1.5M+
• Why She’s Cool: Queen of comedy skits! Maraji always delivers the laughs.

7. Taaooma (Apaokagi Maryam)

• Niche: Comedy, Skits
• Instagram: @taaooma  
• Followers: 5.5M+
• Why She’s Cool: Known for her hilarious “African mother” skits, Taaooma is the comedy plug.

8. Ronke Raji

• Niche: Beauty, Lifestyle
• Instagram: @ronkeraji  
• Followers: 235K+
• Why She’s Cool: Beauty, style, and empowerment all rolled into one. Ronke’s beauty hacks are next level.

9. Temi Otedola

• Niche: Fashion, Lifestyle
• Instagram: @temiotedola  
• Followers: 2M+
• Why She’s Cool: The epitome of chic. With a billionaire dad, she’s making a name in fashion!

10. Sisi Yemmie

• Niche: Food, Lifestyle
• YouTube: Sisi Yemmie  
• Followers: 1m+ (YouTube)
• Why She’s Cool: The foodie everyone loves! Sisi’s recipes and vlogs are a hit.

11. Linda Ikeji

• Niche: Blogging, Media
• Instagram: @officiallindaikeji  
• Followers: 6.9M+
• Why She’s Cool: OG of Nigerian blogging, Linda’s empire is proof of her influence.

12. Tomike Adeoye

• Niche: TV, Lifestyle, Acting
• Instagram: @tomike_a  
• Followers: 837K+
• Why She’s Cool: Warm and bubbly! Tomike shines on screen and off.

13. Bisola Aiyeola

• Niche: Acting, Music, TV
• Instagram: @iambisola  
• Followers: 4.1M+
• Why She’s Cool: Multi-talented star and former BBNaija contestant, Bisola’s got it all.

14. Ini Edo

• Niche: Acting, Fashion
• Instagram: @iniedo  
• Followers: 14.2M+
• Why She’s Cool: Nollywood queen with a passion for fashion. Ini’s influence is huge.

15. Beverly Naya

• Niche: Acting, Activism
• Instagram: @beverlynaya  
• Followers: 1M+
• Why She’s Cool: Actress and skin positivity advocate, Beverly’s message is powerful.

16. Lola OJ

• Niche: Beauty, Lifestyle
• Instagram: @lola_oj  
• Followers: 361K+
• Why She’s Cool: A legal practitioner turned beauty influencer, Lola is all about skincare.

17. Sharon Ooja

• Niche: Acting, Fashion
• Instagram: @sharonooja  
• Followers: 1.7M+
• Why She’s Cool: Stylish and talented, Sharon is a rising Nollywood star.

18. Uche Jombo

• Niche: Acting, Filmmaking
• Instagram: @uchejombo  
• Followers: 4.6M+
• Why She’s Cool: Veteran Nollywood actress and producer, Uche’s career has spanned decades.

19. Funke Akindele

• Niche: Acting, Filmmaking, Comedy
• Instagram: @funkejenifaakindele  
• Followers: 16.6M+
• Why She’s Cool: Star of the hit show Jenifa’s Diary, Funke is a force in comedy and acting.

20. Stephanie Coker

• Niche: TV Hosting, Fashion
• Instagram: @stephaniecoker  
• Followers: 945k+
• Why She’s Cool: Fashionable TV host and entrepreneur, Stephanie is all about the glam.

AS an Influencer

The journey to becoming a successful influencer, especially in a vibrant country like Nigeria, is filled with both challenges and opportunities. These top 20 Nigerian female influencers have carved out their own paths in industries ranging from beauty to comedy, showing that with passion, consistency, and authenticity, it’s possible to stand out in a competitive digital space.

Each influencer on this list exemplifies the power of staying true to one’s values while evolving with their audience. Whether you’re focused on fashion, beauty, comedy, or any other niche, the most important thing is to build trust and engage genuinely with your followers.

Lessons for Aspiring Female Influencers

1. Consistency is Key
   Growing your brand doesn’t happen overnight. Commit to regularly producing high-quality content, engaging with your audience, and staying active on multiple platforms. Building influence is a long-term game.
2. Be Authentic
   Audiences can tell when you’re being genuine versus when you’re trying to fit into trends. The most successful influencers, like Maraji or Nancy Isime, thrive because they remain relatable. Your authenticity is your power—don’t compromise it.
3. Embrace Learning and Growth
   The digital landscape is constantly changing, so always be open to learning new strategies. Explore trends in content creation, marketing, and even tech tools that can enhance your output. Don’t be afraid to take risks and innovate like Toke Makinwa and Funke Akindele have done in their diverse careers.
4. Engage and Build a Community
   Influencers thrive when they form a loyal community. Respond to comments, interact with followers, and even ask for their opinions. Make them feel like a part of your journey—it strengthens relationships and enhances your influence.
5. Collaborate Strategically
   Partnering with other influencers or brands can help you grow faster. It’s important to choose collaborations that align with your brand’s message, so your partnerships feel genuine. As seen with influencers like Mercy Eke, aligning with strong, relevant brands can open doors to wider opportunities.

Takeaway

If you’re a young or aspiring female influencer, remember that being yourself, working hard, and staying consistent are the keys to success. Start by creating authentic content, find your niche, and connect with your audience on a personal level. If you follow these steps, you’ll be well on your way to building a powerful and influential brand just like the trailblazers on this list.